Serena Software names new CEO Nov 3, 2009
for free extra services. Monday, November 2, 2009, 7:02am PST. (San Jose Business Journal, CA)
5 Ways to Keep Innovation Alive In a Recession Aug 18, 2009
Serena Software, an application development company that aims to increase productivity in enterprises, performed a study on how aggressive CIOs are when promoting innovation. Of the 100 CIOs surveyed, 54 percent said that return on investment was among the top business priorities. (CIO Information Network)
Can Social Networking 'Friend' the Intranet? Feb 26, 2009
Serena Software in California offers "Facebook Fridays" to its employees, Fraser notes. On Fridays, employees are offered two hours to have fun with their Facebook accounts and share information. (IntranetJournal)
Gartner Warns on SaaS's Hidden Costs Feb 24, 2009
But Serena Software, which offers a mix of on-premises and SaaS applications, takes an alternate route. "At this point, we sell the licenses up front," Summer Ficarotta, Serena's product marketing manager, told InternetNews. (SmallBusinessComputing)
5 Ways to Cut IT Costs Without Cutting Deliverables Feb 8, 2009
application developer Serena Software, says is his mantra for spearheading broad cost controls in his company s IT budget. He points to a recent decision to switch to GMail. (CIO Information Network)
