7-Eleven® to Launch One of the Nation's Largest In-Store TV Networks Nov 4, 2009
Digital out-of-home networks are an emerging platform that deliver content-rich promotional messages at point of purchase, says Thomas L. Harrison, chairman and chief executive officer of Diversified Agency Services, Omnicom Group Inc. The creation of 7-Eleven TV, with its ability to reach some 190 million consumers monthly in more than 6,200 7-Eleven stores, truly establishes the relevance of this advertising medium as a vital channel for brands seeking to engage shoppers and effectively... (Yahoo! Wire -- Entertainment News)
Ad bigs: Worst is over Oct 31, 2009
2 percent, while Omnicom Group was down 10 ... 2 percent, while Omnicom Group was down 10. (New York Post -- Business)
Mayor Bloomberg Declares October 16, 2009 'Siegel+Gale Day' in New York at 40th Anniversary Gala Oct 28, 2009
is part of the Omnicom Group Inc. (), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms serve over 5,000 clients in more than 100 countries. (Yahoo! Wire -- Entertainment News)
Intertainment's Itibiti Systems Closes Financing Oct 23, 2009
Omnicom Media Group ("OMG") is the media services division of Omnicom Group Inc. (NYSE: - ), the leading global advertising, marketing and corporate communications company, providing services to over 5,000 clients in more than 100 countries. Itibiti Mobile will provide users of major private label branded itiBiti platforms with the ability to continue their brand engagement experience with their mobile smartphone. (CCNMatthews Press Releases)
Yahoo Earnings: Light at the End of the Tunnel? Oct 21, 2009
The chief executives of the four leading advertising holding companies Publicis Groupe, WPP, Omnicom Group and the Interpublic Group of Companies also signed the letter. Last year, the DoJ a far more limited search deal between Yahoo and Google, a decision that was likely influenced by a torrent of opposition among members of the advertising industry. (SmallBusinessComputing)
New Media Explosion Upends TV Ratings System Oct 2, 2009
CIMM is a LLC composed of 15 voting members, from Unilever and Procter e to MTV Networks and the Omnicom Group Inc.. Each has contributed $100,000 for a minimum two-year engagement. (Newsmax)
Asian Multinational Corporations Poised for Global Success; Asian Region May be World's Most Influential Economy by 2020 Sep 10, 2009
Fleishman-Hillard is a part of Omnicom Group Inc. (NYSE: OMC)( ). Omnicom is a leading global advertising, marketing and corporate communications company. (JCN Network, Japan)
Burnett snags creative chief from BBDO Sep 4, 2009
(Crains) Susan Credle, BBDO's New York executive creative director, is departing the Omnicom Group shop after 24 years to take the top creative seat at Publicis Groupe's Leo Burnett U.S.A.. Ms. Credle got her start at BBDO in 1985, working her way up from a secretary to copywriter, and she was eventually promoted to creative director. (Crain's Chicago Business)
No-Hitter Trio to Appear at Last Licks in New York City Aug 13, 2009
Steiner Sports Marketing, Inc. is a part of Omnicom Group Inc. (NYSE: - ). Omnicom is a leading global advertising, marketing and corporate communications company. (Yahoo! Wire -- Entertainment News)
Publicis to buy Razorfish ad agency from Microsoft Aug 10, 2009
World number two Omnicom Group Inc has a market value of 11. 2 billion. (Yahoo News -- Press Releases)
What's the Funniest TV Commercial? Aug 9, 2009
Market research and communication firm Luntz, Maslansky Strategic Research, a unit of Omnicom Group, provided handheld meters that allowed the judges to record second-by-second reactions to the commercials, which dated from 1965. From Forbes. (ABC News -- Business)
OMD braces for membership of billion-dollar club Jul 23, 2009
Agencies that are part of listed global marketing companies - OMD is a division of New York-listed Omnicom Group - are forbidden from talking publicly about projected billings. Billings were not paramount, Mr Terry said, but "it's an indication of an agency's health.". (Sydney Morning Herald -- Business)
RAPP Announces New SVP, Brand Experience Director Norbert Fruteau De Laclos Jul 10, 2009
RAPP is a unit of the Omnicom Group, Inc.. SOURCE RAPP. (PR Newswire)
LB2 Group Ltd. Acquires Ketchum Directory Advertising from Omnicom Group Jul 8, 2009
July 7 /PRNewswire/ -- LB2 Group Ltd. announced that it has acquired full ownership of Ketchum Directory Advertising ("KDA") from Omnicom Group ... It was founded in 1964 by Ketchum Communications, Inc. to place advertisements in Yellow Pages directories for Ketchum's clients, and has been a wholly owned subsidiary of Omnicom Group, Inc. since May 1992 following Omnicom's acquisition of Ketchum ... About Omnicom Group Inc.. (PR Newswire)
NYU-SCPS Awards HP Executive Vyomesh (VJ) Joshi 2009 Prism Award Jun 27, 2009
2009 Prism Award honoree Vyomesh (VJ) Joshi, executive vice president of the Imaging and Printing Group at HP, and John D. Wren, president and CEO of the Omnicom Group Inc., attend the 23rd Annual Prism Award Luncheon at Gotham Hall in New York, hosted by the NYU-SCPS Master of Arts in Graphic Communications Management and Technology program ... VJ was introduced by John D. Wren, president and CEO of the Omnicom Group Inc., at the 23rd Annual Prism Award Luncheon. (PR Newswire)
Omnicom Prices $500.0 Million Senior Notes Offering Jun 25, 2009
NEW YORK, June 24 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: ), together with its wholly owned direct finance subsidiaries, Omnicom Capital Inc. and Omnicom Finance Inc., today announced the pricing of their public offering of $500 ... 250 percent per annum, will be the joint and several unsecured and unsubordinated obligations of Omnicom Group Inc., Omnicom Capital Inc. and Omnicom Finance Inc., and will rank equal in right of payment to all of their respective existing and future... (PR Newswire)
'Meet the Mets' at Last Licks in New York City Jun 25, 2009
"Maine, Parnell and Santos will be appearing from 5:30pm-7:00pm. Tickets are still available by calling (646) 596-8566. Fans can visit for more information on future signings, order advance tickets, browse through a selection of memorabilia exclusively from Steiner Sports, and find a calendar of upcoming events.About Last LicksLast Licks, an affiliate of Steiner Sports featuring four different locations in the New York area, is a spot for kids and families to enjoy everything sweet and sports... (Yahoo! Wire -- Entertainment News)
Brodeur Partners Announces Partnership with GBC Group, Leading EMEA PR Agency; Expanding Global Reach and Social Media Resources Jun 16, 2009
BOSTON, June 16 /PRNewswire/ -- Brodeur Partners, an Omnicom Group (NYSE: ) company, announced today a new strategic partnership with Grant Butler Coomber (GBC Group), a leading independent EMEA-based public relations firm ... Headquartered in Boston and owned by Omnicom Group, Inc. (NYSE: ), Brodeur Partners () is a strategic communications group specializing in public relations, branding and communications. (PR Newswire)
Kids of ABC News' Bob Woodruff Issue Memorial Day Weekend Call-To-Action Web Video Urging Teens to Tweet, Facebook, Donate $5.25 to Support Injured U.S. Troops May 25, 2009
A global public relations leader, Porter Novelli was founded in 1972 and is a part of Omnicom Group Inc (NYSE: - ). With 100 offices in 60 countries, Porter Novelli helps clients achieve Intelligent Influence -- changing attitudes and behaviors by having the right conversations with the right people at the right time. (Yahoo! Wire -- Entertainment News)
Omnicom Media Group Expands OPera Negotiating Unit May 15, 2009
Omnicom Media Group is the media division of Omnicom Group Inc. (NYSE: ) ... Omnicom Group Inc. (NYSE: ) () is a leading global marketing and corporate communications company. (PR Newswire)
Holmes Report Names Word of Mouth and Social Media Marketing Shop Zocalo Group 'New Media Agency of the Year' May 15, 2009
Omnicom Group Agency Recognized for its Holistic Approach to Creating Sustainable Word of Mouth and Brand Recommendations - Online and Offline. CHICAGO, May 14 /PRNewswire/ -- Zocalo Group, Omnicom Group's only dedicated word of mouth and social media marketing agency, was named New Media Agency of the Year by The Holmes Report and accepted the award at a ceremony Tuesday night in New York ... For more information on the Chicago-based agency, a unit of Omnicom Group Inc. (NYSE: ) and , please... (PR Newswire)
Ketchum Dominates First-Ever PR Category at Clio Awards May 14, 2009
For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE: ), visit. SOURCE Ketchum. (PR Newswire)
Can cost-cutting through layoffs help firms report profits? May 8, 2009
It includes appliance maker Whirlpool Corp, advertising powerhouse Omnicom Group Inc, specialty glass maker Corning Inc, wireless telephone service provider Sprint Nextel Corp, drug maker Pfizer Inc tool maker Black r Corp, and Kraft Foods Inc.. Based on the number of earnings that beat forecasts, one would never guess the United States is in the midst of the worst economic downturn since the Great Depression. (India Times)
WPP First-Quarter Revenue Declines as Clients Cut Ad Spending in Slowdown Apr 28, 2009
Omnicom Group Inc., the worlds second-largest owner of ad agencies, said yesterday its first-quarter profit fell 21 percent to $164. 5 million. (Bloomberg -- UK)
Consumers Demand 'Show Me The CARFAX' in Zimmerman's New TV Campaign Apr 14, 2009
Headquartered in Fort Lauderdale, Florida, Zimmerman Advertising, an Omnicom Group(TM) company, is the country's leading national retail brand builder, and the 14th largest advertising agency in the United States according to Adweek, with more than 1,100 full-time associates and offices throughout the country, including New York, Los Angeles, Washington DC, Chicago, Dallas, San Francisco and Atlanta ... Omnicom Group (NYSE: - ) is a leading global marketing and corporate communications company. (Yahoo! Wire -- Entertainment News)
New Book, 'Too Busy to Shop: Marketing to Multi-Minding Women,' Identifies How to Capture Potential Female Consumers Apr 7, 2009
Interviewees include Hedy Lukas, vice president, integrated marketing communications, Kimberly-Clark Corporation; Mark Baynes, global CMO, Kellogg; Susan Molinari, senior principal, Bracewell & Giuliani; Denis Darragh, general manager, Forbo Flooring Systems, North America and Asia; Dale Bornstein, senior partner and director of global practices, Ketchum; Stacy DeBroff, CEO and founder, Mom Central; Marti Barletta, CEO and founder, TrendSight Group, and author of "Prime Time Women"; Amy Keroes,... (Yahoo! Wire -- Entertainment News)
Down economic times elicit upbeat campaigns Mar 10, 2009
The Quaker campaign, with a budget estimated at more than $100 million, is being created by Goodby, Silverstein & Partners in San Francisco, part of the Omnicom Group. Another Omnicom agency, OMD, is handling the media part of the campaign. (International Herald Tribune -- Technology)
Advertising: A Web awash in vodka ads, promoting moderation Mar 9, 2009
The campaign represents "a real opportunity to focus on affecting change in behavior," said Jennifer Ryan, senior vice president at Porter Novelli in New York, an Omnicom Group agency that created it for Absolut. "Rather than shaking a finger and saying, 'No, you shouldn't do this' or 'No, you shouldn't do that,' we want to give people the tools to make their own decisions," she added. (International Herald Tribune)
WPP lowers 2009 like-for-like revenue outlook Mar 6, 2009
Omnicom Group, the world's largest advertising company, described the fourth quarter as the toughest stretch since 1992 when it reported in February a 2. 3 percent drop in organic revenue for the period. (International Herald Tribune)
A campaign for clean drinking water expands Mar 5, 2009
The returnees include, in addition to Droga5, Energy BBDO in Chicago, part of the BBDO Worldwide unit of the Omnicom Group; Goodby, Silverstein & Partners in San Francisco, also an Omnicom agency; Hill, Holliday, Connors, Cosmopulos in Boston, part of the Interpublic Group of Companies; Publicis West in Seattle, part of the Publicis Groupe; Saatchi & Saatchi in New York, another Publicis agency; and the Playa del Rey, California, office of TBWA/Chiat/Day, part of the TBWA Worldwide division of... (International Herald Tribune -- Technology)
The vocabulary of snacking, lightly sweetened Mar 3, 2009
In research among consumers, "those billboards kept coming back" in positive comments, said Mark Figliulo, chairman and chief creative officer at TBWA/Chiat/Day New York, part of the TBWA Worldwide division of the Omnicom Group. That led the agency to see "if we could make it more than an outdoor campaign," he added, "by taking it from a word play to a language.". (International Herald Tribune -- Technology)
Omnicom Partners with China's Fudan University to Launch Digital Marketing Training Program Mar 2, 2009
NEW YORK, March 1 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: ), one of the world's leading advertising and marketing services groups, is launching through its agencies an executive training program on digital marketing in partnership with Fudan University in Shanghai ... Omnicom Group has a long track record of leadership in the digital space in China and around the world, and its agencies' digital teams deliver award-winning digital solutions for a wide range of clients ... Omnicom... (PR Newswire)
Glidden Paint Appoints DDB to Manage U.S. Marketing Efforts Feb 26, 2009
DDB Worldwide is part of Omnicom Group Inc. (NYSE: ). SOURCE DDB. (PR Newswire)
Frito-Lay tries to enter the minds (and lunch bags) of women Feb 25, 2009
To figure out how to sell Frito's salty snacks to women, Juniper Park, a BBDO agency within the Omnicom Group, turned to pop neurology. Neurology used for advertising purposes, called neuromarketing, has gained a following among some marketers. (International Herald Tribune -- Technology)
Among Oscars' reruns, a few standout acts Feb 24, 2009
Making the pitch from Bridges even more effective is a credit on his filmography: He portrayed the maverick, populist automaker Preston Tucker in the 1988 movie, "Tucker: The Man and His Dream" Agency: Goodby, Silverstein & Partners, part of the Omnicom Group. BEST ACTRESS "I'm a PC," says an adorable girl named Kylie Kim in a commercial for the Microsoft Corporation, "and I'm four and a half." But she handles the PC's functions like a pro: "I click," she says as she edits a photo. (International Herald Tribune -- Arts)
Porter Novelli Launches PN Digital Labs Feb 24, 2009
Porter Novelli was founded in Washington, D.C., in 1972 and is a part of Omnicom Group Inc. (NYSE: ) (). With 100 offices in 60 countries, we take a 360-degree view of clients' businesses to build powerful communications programs that resonate with critical stakeholders. (PR Newswire)
* SUNDAY PROFILE: Less ado for Oscars, but advertisers wont skip the show Feb 22, 2009
The Hyundai commercials were created by Goodby, Silverstein ers in San Francisco, part of the Omnicom Group. For the first time, movie studios are being allowed to run commercials during the Oscars after the Academy of Motion Picture Arts and Sciences changed its policy that banned such spots. (Taipei Times, Taiwan -- World)
Krispy Kreme Appoints BBDO Guerrero To Serve Growing International Operations Feb 19, 2009
BBDO Guerrero () is a network office of BBDO / Proximity Asia Pacific, part of BBDO Worldwide and a member of Omnicom Group Inc., a global advertising, marketing and corporate communications company. BBDO Guerrero is one of Asia Pacific's most highly regarded creative Agencies, and maintains a Client portfolio that includes Pepsi, Johnson & Johnson, Fonterra, Mitsubishi Motors, Pizza Hut, Emperador Distillers, Bayer Consumer Healthcare, Ayala Land, Bayan Telecommunications, Wrigley, MARS and... (PR Newswire)
Kreab and Gavin Anderson Merge to Create a Leading Worldwide Strategic Communications Consultancy Feb 16, 2009
Magnora AB and Omnicom Group Inc. are the parent companies and majority owners of Kreab and Gavin Anderson respectively ... Peje Emilsson, Chairman of Magnora and Executive Chairman of Kreab Gavin Anderson, and Dale Adams, President of DAS, a Division of Omnicom Group Inc., and Vice Chairman of the new firm, said. (PR Newswire)
Omnicom Group Inc. Declares Dividend Feb 14, 2009
Source: Omnicom Group Inc. ... NEW YORK, Feb. 13 /PRNewswire-FirstCall/ -- The Board of Directors of Omnicom Group Inc. declared a quarterly dividend of 15 cents per outstanding share of its common stock ... The dividend is payable on April 3, 2009, to Omnicom Group common shareholders of record at the close of business on March 6, 2009. (Yahoo! Wire -- Entertainment News)
The Jagermeister Music Tour Rages On! Pennywise And Pepper To Co-Headline 2009 Spring Tour Feb 14, 2009
GMRE has received numerous industry accolades including awards for its work with clients such as AXE, Nokia and Verizon FiOS. With offices in Milwaukee, Chicago, Charlotte, Detroit, San Francisco, Los Angeles, New York Seattle, Toronto and London, GMRE is a division of GMR Marketing which is a member of The Radiate Group, a global network of independently branded marketing services agencies operating within the Omnicom Group Inc.. Must be 21 or over to be eligible for prizes. (Yahoo! Wire -- Entertainment News)
Publicis 4Q Organic Growth Slows,'08 Net Profit EUR477 Million Feb 11, 2009
HK), is the first major European agency to announce full-year earnings after U.S. rival Omnicom Group Inc. (OMC) on Tuesday posted a 14% drop in fourth-quarter net income and a lower operating margin. The group's CEO however indicated to journalists that January looks like it has been a difficult month and that he expects the global ad market to drop between 2% and 3% in 2009. (CNNMoney.com)
Omnicom Group Agencies Take Seven of Top 10 Spots in USA Today's Super Bowl Ad Meter Feb 8, 2009
NEW YORK, Feb. 6 /PRNewswire-FirstCall/ -- Omnicom Group Inc. (NYSE: ) agencies captured seven of the top 10 spots, including five of the top six, in the Super Bowl Ad Meter conducted by USA Today in conjunction with Consumer Opinion Service and Shugoll Research ... SOURCE Omnicom Group Inc.. (PR Newswire)
Ovaltine "Yuck" Feb 8, 2009
NEW YORK TBWA North American president Robert LePlae is leaving the Omnicom Group agency after nearly 11 years. LePlae is known for his knowledge of -- and ties to -- Nissan, a key global client of the shop. (AdWeek)
ADVERTISING: Close Super Bowl helps late-game spots Feb 8, 2009
"It was a powerful fourth quarter, one of the best of all time," said Peter Arnell, chairman and chief creative officer at Arnell in New York, an Omnicom Group agency that was involved in the creation of a commercial for Pepsi-Cola that was the third from last shown in the game. "As they used to say in the old days, people were glued to the tube," he added. (International Herald Tribune -- Technology)
ADVERTISING: Ads that pushed our usual (well-worn) buttons Feb 8, 2009
The Pedigree agency is TBWA/Chiat/Day, part of the TBWA Worldwide division of the Omnicom Group. The E*Trade Group put the babies in its commercial to good use, allaying concerns about the economy by telling viewers, "It's times like these E*Trade can re-plan your investments." The spot was created by the Grey unit of the Grey Group, part of WPP.. (International Herald Tribune -- Technology)
Dueling admen rewrite the game Feb 7, 2009
In terms of revenue, WPP recently vaulted past Omnicom Group, based in New York, to become the world's biggest advertising and marketing company. While Publicis is less than half the size of WPP, it nosed ahead of Interpublic Group, also based in New York, in the first half of 2008 to become the No.3 player in the industry. (International Herald Tribune)
San Francisco Ad Agency Behind Both of the Biggest Promotional Successes of the New Year Feb 7, 2009
Goodby, Silverstein & Partners, a unit of the Omnicom Group, is one of the world's most respected and most awarded advertising agencies. Founded in 1983, the company is based in San Francisco and has 535 employees serving a broad array of national and international accounts. (PR Newswire)
